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Embracing your dark side

Who would’ve thought Star Wars could help explain identity work!?

If you’re a die hard fan, you may not like angle, but hopefully, the fact that I’m doing this to help you experience more self love, better relationships and to help your career or business…means you’ll let it slide this time! #sorrynotsorry


Emma’s oversimplified plot summary: A long time ago in a galaxy far, far away…there was an intergalactic battle being waged between good and evil fuelled by “the force” a mysterious energy field created by life itself. Jedi’s used the light side of the force (aligned with calmness, peace and protection of good) to overcome the Sith’s who use the dark side of the force (accessed through anger, fear and aggression) to restore freedom and justice to the galaxy.




The moral of the Star Wars story is essentially summarised by Jedi Master Yoda with these words Beware of the dark side. Anger, fear, aggression; the dark side of the Force are they.” 


Many of us, without even realising it, believe this to be true. We spend most of our energy in relationships, business and even in our own minds over-emphasising our light side. We package and promote ourselves as “good” and separate ourselves from anything we consider to be dark or unflattering. We couldn’t possibly have any insecurities or trauma because that would make us flawed.


And yet according to psychotherapist Carl Jung, we all have these parts. The Self is made up of both light and dark parts, both essential aspects of our shared humanity.


So guess what happens?


They get forced underground.


“How can I be substantial if I do not cast a shadow? I must have a dark side also if I am to be whole.” Carl Jung

Living with this divide is painful. It creates deep inner conflict that flows into our relationships, credibility and physical wellbeing. We weren’t born with this split, we learned it from culture, religion and moralism. They taught us, through our parents, teachers and authority figures, which parts should be shamed, minimised and ultimately repressed. 


Ignoring this part of our Self is the source of all suffering and disconnection. 

We also project our shadow onto others which is a #relationshipkiller




Before you attempt to grab your Jedi weapon and fight your shadow, beware! That only makes it stronger-The more you reject and oppose it, the darker it becomes (Think Dr. Jekyll and Mr. Hyde). 


The end goal is not to get rid of it or even heal it but to accept and integrate it which results in a great sense of connectedness and compassion. The more you come to terms with your own shadow, the easier it is to accept it in others. 


Our shadow also offers us great direction for the future since it contains our desires, impulses, instincts, motives and fantasies (Hint: If you’re stuck for direction for the future, try shadow work). 



If you want a more authentic, whole, emotionally rich life / relationships / career, brimming with confidence, clarity, creativity and connection, I have good news for you…

I have 6 freaking new offers to be released over the next 9 months to activate your personal power,  figure out who you are, find your purpose, express yourself and level up in your mind, body, relationships, career & family. 

Each course:​

  • Focuses on a discrete area of my identity, embodiment & image work work so you can pick and choose what you need first. 
  • Is a relatively short container (3-6 weeks only) with limited spaces. There will be low and medium price points and payment plans to suit everyone.

​​Did I mention that each one will be offered exclusively to my early birds for a better price first, then get launched on social media?

If you want to get access to the early bird list, make sure you’re on my early bird list.